Behavioural Economics Project.

To what extent can behavioural economic theories be used to encourage more sustainable behaviour in people?

By Peter Neale

Supervised by Soraya (Soraya is a Master's Graduate Researcher and Cambridge Trust Scholarship Award Winner. Soraya undertook the MPhil in Land Economy Research at the University of Cambridge, where she also studied for her undergraduate degree (achieved a 1st Class in Land Economy - Law, Economics and Environment). Her research was conducted on environmental injustice in London, focussing on health inequality and air pollution).